Insurance Marketing Specialist

Job Description

Job Ttitle: Insurance Marketing Specialist

Company: GFI Zoratti – New York, NY


Description: We’re looking for an organized, detail-oriented, and creative insurance marketing specialist to join our growing team. The sky’s the limit for the ideal candidate, who will serve as the go-to project manager and collaborator on all things marketing, from digital campaigns to events that support our eager public relations and sales team members. You’ll be tasked with developing strategic initiatives that reach existing and prospective customers seeking protection from life’s unpredictable risks. Apply today to take your communications skills to new heights!Responsibilities:

• Work in tandem with creatives on the graphic design team to ensure completion of marketing campaign and promotional materials and other collateral
• Maintain our CRM system by tracking marketing campaigns e-marketing and subscriber lists, and other necessary information
• Handle the management of all marketing strategies and campaigns – communicating with marketing, sales, insurance agents, and vendors
• Analyze and report results of content marketing campaigns, sponsorships, events, paid advertising, and speaking engagements to maintain a profitable cost-per-lead balance that drives Marketing Qualified Leads (MQLs)
• Engage customers and prospects using events and other marketing initiatives that support insurance sales and brand awareness

Qualifications:

• Candidates must have core computer skills and experience using Microsoft Office programs including Word and Excel
• Demonstrated success navigating CRM, analytics, and marketing automation tools
• 1-2 years of experience working as an entry-level marketer, digital marketing specialist, B2B communicator, life insurance specialist, or similar insurance industry role preferred
• Must have a Bachelor’s degree in marketing, communications, advertising or other related field
• Project management, analytics, verbal/written communication skills, and superb organization experience is a must

About Company:
We are a growing team of financial agents hoping to help one another and help clients all over the United States. We specialize in assisting people to save for and protect their future while ensuring they understand what goes into financial plans so they have ownership over their life goals.If you are someone who enjoys being able to help others and finds satisfaction in connecting with, educating, and putting together plans for people, this is the team for you.If you would like more information, contact us today!

Salary:

Location: Dallas, TX

Date: Tue, 11 Feb 2025 23:09:19 GMT


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